Privacy Policy

1. Information We Collect

To provide and improve our services, process your orders, and enhance your shopping experience, we may collect several types of information from and about users of our Site, including:

a. Personal Information You Provide to Us:

This is information by which you may be personally identified, such as:

• Contact Information: Name, email address, phone number.
• Shipping and Billing Information: Physical addresses for delivery and billing purposes.
• Payment Information: While we facilitate payment for your orders, please note that full payment details (like complete credit card numbers) are processed directly and securely by our third-party payment gateways (e.g., Stripe, PayPal). We do not store your full credit card information on our servers.
• Account Information: If you create an account on our Site, your username, password (encrypted), and order history.
• Communications: Records and copies of your correspondence (including email addresses and chat logs) if you contact us.

b. Non-Personal Information Collected Automatically:

As you navigate through and interact with our Site, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:

• Log Data: Details of your visits to our Site, including traffic data, location data (general, not precise), logs, referring/exit pages, date and time of your visit, error information, and other communication data.
• Device Information: Information about your computer or mobile device and internet connection, including your IP address, operating system, browser type, and device type.
• Usage Details: Information about how you use our Site, such as the pages you viewed, the time spent on those pages, links clicked, and search queries.

The technologies we use for this automatic data collection may include cookies and web beacons, as detailed in Section 4.

2. How We Use Your Information

We use the information that we collect about you or that you provide to us, including any personal information, for the following purposes:

• To Provide Our Services: To present our Site and its contents to you, process and fulfill your orders, including managing payments, shipping, and handling returns.
• Customer Support: To provide you with customer service, technical support, and respond to your inquiries or requests.
• Communication: To communicate with you about your account, order updates, shipping notifications, and other transactional or service-related messages.
• Marketing and Promotions (with your consent): To send you information about new products, special offers, promotions, and newsletters, but only if you have opted-in to receive such communications. You can unsubscribe at any time.
• Personalization and Improvement: To understand how our users access and use the Site, to improve our Site’s functionality, design, and user experience, and to personalize content and offers.
• Analytics and Research: To perform data analysis, research, and audits to better understand our customer base and market trends.
• Security and Fraud Prevention: To maintain the security and integrity of our Site and services, to detect, prevent, and respond to fraud, security risks, or other potentially prohibited or illegal activities.
• Legal Compliance: To comply with applicable legal obligations, court orders, or governmental regulations.

3. Disclosure and Sharing Your Information

We value your privacy and do not sell or rent your personal information to third parties for their marketing purposes.

However, we may disclose or share your personal information in the following circumstances:

• Service Providers: With trusted third-party service providers who perform functions on our behalf. These may include payment processors (e.g., Stripe, PayPal), shipping companies (e.g., FedEx, UPS), email marketing platforms (for opt-in communications), website hosting, data analysis, and customer service support. These providers are contractually obligated to protect your information and use it only for the services they provide to us.
• Legal Requirements and Safety: If required to do so by law or in the good faith belief that such action is necessary to: (a) comply with a legal obligation, subpoena, court order, or other legal process; (b) protect and defend the rights or property of Discount Tracks; (c) act in urgent circumstances to protect the personal safety of users of the Site or the public; or (d) protect against legal liability.
• Business Transfers: In the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Discount Tracks’ assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by Discount Tracks about our Site users is among the assets transferred.
• Analytics and Marketing Tools (with Consent): We may share non-personal or aggregated information with third-party analytics services (like Google Analytics) to help us understand Site usage. For direct marketing purposes involving third-party platforms, we will only share your personal information with your explicit consent.
• With Your Consent: We may share your information for other purposes if we have obtained your explicit consent to do so.

4. Cookies & Tracking Technologies

Our Site uses cookies (small text files placed on your device) and similar tracking technologies (like web beacons or pixels) to enhance your browsing experience and help us analyze Site traffic and usage patterns.

We use these technologies to:

• Remember your preferences (e.g., items in your shopping cart, login information).
• Understand how you interact with our Site and which pages are most popular.
• Gather demographic information about our user base.
• Improve our website design, content, and services.
• Potentially deliver targeted advertising (where applicable and with appropriate consents).

You can control and manage cookie preferences through your web browser settings. Most browsers allow you to block or delete cookies. However, please note that if you disable cookies, some features of our Site may not function properly.

5. Data Security

We have implemented reasonable administrative, technical, and physical security measures designed to protect your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. For example, we use Secure Socket Layer (SSL) technology for encrypting sensitive information during transmission.

While we strive to use commercially acceptable means to protect your personal data, please remember that no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee its absolute security. The safety and security of your information also depend on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Site, you are responsible for keeping this password confidential.

6. Your Rights & Choices Regarding Your Information

We aim to provide you with choices regarding the personal information you provide to us. Depending on your location and applicable data protection laws, you may have the following rights:

• Access: You may have the right to request access to the personal information we hold about you and to receive a copy of that information.
• Correction (Rectification): You may have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Deletion (Erasure): You may have the right to request the deletion of your personal information under certain circumstances (e.g., if it is no longer necessary for the purposes for which it was collected).
• Opt-Out of Marketing Communications: You can opt-out of receiving promotional emails from us by following the “unsubscribe” link provided in every marketing email. Even if you opt-out of marketing communications, we may still send you non-promotional emails, such as those about your account or orders.
• Withdraw Consent: Where our processing of your personal information is based on your consent, you have the right to withdraw that consent at any time.
• Data Portability: You may have the right to request a copy of your personal data in a structured, commonly used, and machine-readable format.

To exercise any of these rights, or if you have questions about them, please contact us at [email protected]. We will respond to your request in accordance with applicable law.

7. International Data Transfers

Our Site is operated in the United States. If you are located outside of the United States, please be aware that any information you provide to us will be transferred to, processed, and stored in the United States, where privacy laws may not be as comprehensive as those in your country of residence. By using our Site and providing us with your information, you consent to this transfer, processing, and storage of your information in the United. States.

8. Children’s Privacy

Our Site and services are not directed to, and we do not knowingly collect personal information from, children under the age of 18 (or the relevant age of majority in your jurisdiction). If we learn that we have collected personal information from a child without verification of parental consent, we will take steps to delete that information. If you believe we might have any information from or about a child, please contact us at [email protected].

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make changes, we will post the updated policy on this page and revise the “Effective Date” at the top. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

Your continued use of our Site after any changes or revisions to this Privacy Policy shall indicate your agreement with the terms of such revised Privacy Policy.

10. Contact Us

If you have any questions, comments, or concerns about this Privacy Policy, our privacy practices, or if you wish to exercise your rights, please contact us at:

Discount Tracks
Email: [email protected]